Yesterday Google released a blog post by Amit Sinhgal, Senior VP and Google Fellow, for those of you who are unaware of who Amit is, Amit is the head of the Google Search Quality Team .
In this post he outlines a record number of improvements to Google’s search quality with forty different updates listed, in the post he says that Google is continuing to improve many of the systems, including;
- Related searches
- UI elements
- SafeSearch and more.
Each individual change is subtle and important, and over time they will add up to a radically improved search engine. Matt McGee over at SMX Sydney’s partner site Searchengineland.com has summed it up very well and there is a great “Infographic” to look at as well that tracks Panda one year after the initial update.
We have some of the brightest minds in search coming out this year and we have already announced four of our international speakers and we have another eight to go!
- Manny Rivas, Aimclear – Minnesota, USA
- Mona Elesseily, Page Zero – Ontario, Canada
- Christine Churchill, KeyRelevance – Texas, USA
- Michael King, Publicis Modem – New York, USA
So, with all these changes happening on just one search engine do you really think you can afford to miss out on Australia’s most trusted Search marketing event in Sydney this year?