Just a beginner? You are more than Welcome!
If you know nothing about search, social media or email marketing — and are in a job that’s even remotely connected to driving sales, visitors, customers and so on — you need some understanding of this space
Online Marketer Boot-Camp is designed to get you up to speed and ready to implement tactics that will bring immediate results to your online marketing campaigns, at Online Marketer Boot-Camp you’ll learn the fundamentals of search engine optimisation, pay per click advertising, social media and email marketing.
Online Marketer Bootcamp ALL ACCESS 1 Day Pass – $95.00
Next Event: Sydney Friday August 19th, 2011
To help encourage and educate Marketers that are new to the online marketing environment we are all of the sessions through a special low-cost Online Marketer Plus Pass.
The “Bootcamp Plus” pass gives you unrestricted access to both of the Bootcamp Theatres as well as a fully caterted lunch which all for the low price of $95.00 + GST per day.
Pass includes:
Stream One: Search Marketing Basics
Search Engine Optimisation 101
- Search Engine Marketing Basics
- Keyword Research
- Content creation
- Link Building Basics
- Site Architecture and Usability
- Local Search
Pay Per Click 101
- How to setup paid search
- Keyword Selection
- Writing & testing ads copy that convert
- Bidding strategies
- Landing page basics
- Relevancy and Quality Score
- Tools of the Trade
Stream Two: Social Media Marketing Basics
Social Media 101
- Social Media Marketing Basics
- “How to Session” – Twitter
- “How to Session” – Building an effective Facebook Ad Campaign & Fan Page
- “How to Session” – You Tube & other Video sharing sites
- Facebook Site Clinic: Pages, Groups, and Events & Search
Email Marketing
- Email List Growth
- Types of Email Messages & Creative Execution
- Testing, Measurement and Reporting
- Legal Issues & Email List Rental
Other Inclusions:
- Morning tea, Lunch & Afternoon tea
- Audio & PDF Copy of every presentations post event
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