Alan Long

Alan Long is the General Manager of The Online Circle's Social Media Analysis and Insight business - Online 1984. He heads a team of analysts and developers to deliver clients with behavioural insights based on observed activity.

With an extensive media career Alan is one of the most respected authorities on Internet communication in Australia.

Formerly Research Director for Experian Hitwise Asia Pacific, he has spent more than 15 years working in the Digital Marketing arena as a publisher, strategist and senior analyst, for companies such as Text Media, BMC Media and Sensis.

Working with some of the world's major brands globally, he has developed a unique appreciation of the crucial role that expert human analysis plays in maximising effective online presence and enhancing the continuous brand dialogue with customers, stakeholders and the media.