Guy Wayland

Guy Wayland is currently consulting to a number of Search Marketing Agencies

Previously Guy was the head of Search at e-Channel and has over ten years experience in Search Marketing. Prior to joining e-Channel in March 2009, Guy founded WMS Consulting in November 2004, and headed up the SEO division of Decide Interactive, now 24/7 Search, for over three years.

Guy continues to be at the cutting edge of Search Marketing. Guy’s focus is on marketing messages and copy, with an objective of not only attracting visitors, but also turning them into customers. As an early adopter of the Internet as a user, and at the very birth of the SEM industry in Australia, Guy is able to impart great insight into how most users navigate and deal with the web, and has seen several technologies, Search Engines and platforms come and go.

Guy’s past clients include Flight Centre, Tabcorp, Grays Online, Telstra BigPond, NTTC, Tourism NSW, Netcomm, NRMA, Monash IVF, Deals Direct, Big Air ,RACV, Orange, Three, Roses Only, Quest Apartments, Australand, and Mitre 10. Other major international clients: Marks and Spencers, and B&Q (U.K), University of Waikato (N.Z).

Guy is a noted speaker on SEO, with speaking engagements including ecommerce Explained (2006), CeBit’s e-marketing and SEO (2007, 2008), Search Summit (2007) and SMX Sydney (2008-2011), as well as hosting the popular Site Clinic at Search Engine Bootcamp.