Jonathan Nguyen

Digital Strategist, 360 Digital Influence

Jonathan is a member of Ogilvy’s 360 Digital Influence team in Sydney.Jonathan has had a long and sometimes tumultuous relationship with the Internet stretching back before the dot com boom (1.0).A time when, e-commerce consultants held share of voice at the social security office. Luckily for Jonathan, his digital skills transferred over to IT where he worked for several major telecommunications companies including Concert, AT&T and Optus. Where he spent some time before the telecommunications industry collapse.

With 10 years of I.T under his belt Jonathan took his technology experience into a communications role with Howorth where he helped organisations like Microsoft, Intel and Telstra tell their stories to traditional media. In the meantime he was evangelising about social media, and eventually, he was asked to do it rather than evangelise about it. That’s how he came to work for 360 DI. Jonathan has developed social media programs and tactics for a wide range of clients such as Intel, IBM, KFC and Ford. He has worked extensively on several digital issues and crisis management programs for major international brands and is deeply interested in the new implications social media raises in times of crisis.

Jonathan holds a diploma in marketing and public relations.