Tom Voirol

Tom is presently the Director at Reading Room Australia. Tom started as with web consultant xperience reaching back as far as the commercial web is old. I set up what may have been Switzerland’s first blogs in 1996, a year before the term was coined. I have designed and built websites, content management systems, online applications and intranets since 1994.

Along the way I picked up a fair bit of knowledge about document and records management, process optimisation and business analysis and have managed successful digital agencies both in Australia and Europe. Teaching and public speaking on the subjects I’m passionate about are a regular occurrence in my life. started building websites commercially in 1995 and have since worked in digital agencies in Europe and Australia in various roles ranging from developer to managing director. I specialise in user experience design and online strategy (including social media).

Tom Voirol’s Specialties:
User experience design, information architecture, social media strategy, business strategy, content management systems, change management, records

and document management and process optimisation.

I am currently studying for an MBA at Macquarie Graduate School of Management with the aim to strengthen my business knowledge.